When property values are high, small businesses often must start out in very small venues. This is especially true if your company is located in a large city. From coffee shops to bookstores, many businesses thrive in small spaces; the limited square footage seems to add to the ambiance. Consider a few pieces of advice on how to make your maximum capacity, no matter how small, work for you and not against you.
Be Creative About Storage
One of the tricky things about not having a lot of extra space is knowing where to store extra merchandise and other supplies. It is best to use as little room as possible for your back of house so that you can permit more customers to enter at a time. For those supplies that you must always have on hand, consider creating a well-organized shelving system. Remember to take advantage of wall space by mounting hooks and floating shelves. In order to store inventory that you don’t currently need, consider looking into utility trailer rental Everett WA.
Another key tip in using a small venue well is to serve customers as quickly as possible. Depending on your specific business, some patrons may stay for long periods of time to enjoy food and beverages, but many will likely take their order and leave. Either way, it is important to keep your line moving so there is room for newcomers.
Keep Customers Informed
When you look up a company’s hours, you can sometimes find information about when its busiest time of the day is. Consider making this information easy to access on your website or social media page so that customers can take advantage of slower moments in your business day. It may also be a good idea to offer promotions that encourage people to come to your shop during this window of time. This is especially important for managing seasonal businesses.
Expand Your Business Model
Many companies have begun to serve customers outside of their brick-and-mortar locations by offering curbside pickup or delivery. This will allow you to reach more customers without overcrowding your store. Be sure to invest in a good, user-friendly website or app.
Although having a lot of square footage may seem nice, you don’t need it to have a thriving business. With some creativity and a few adjustments to the way you run your business, your company can flourish in even the tightest of spaces.